Live April 29th (with recording).

Turn every podcast interview into momentum for your business

You’ve been saying yes to podcast interviews. You show up, drop gems, tell your story, hit your key talking points—and sure, maybe a few side tangents slip through and your call to action wasn’t exactly killer.

But the host raves about how great you are, and you think, “That went well.”

Then… the episode goes live. You’re excited. They’re excited. You share, they share, maybe a few listeners share. But then…

Nothing much.

Maybe a few DMs. A trickle of opt-ins. But after a few days, it was like the interview never happened.

So now you’re here wondering:

Does podcast guesting actually help grow my business? Or are these just glorified coffee chats? 🫣

Fair question, because truthfully, for most experts? It’s the latter.

But for the business owners who get it, podcast guesting can be a goldmine.

Why Podcast Guesting Isn’t Working (And What You Can Do About It)

Here’s what you need to know about podcasting guesting in 2025:

Gone are the days where people would take action from an interview simply because the host said so.

Just showing up and sharing value isn’t enough anymore.

We live in a world where people are streaming and scrolling with their AirPods in—half-listening to interviews while doing 10 other things. They’re not sitting down at their desk, taking notes and getting ready to make a purchase.

They’re multitasking, and guess what? You’re background noise.

📣 Podcast interviews are passive content 📣

Most listeners are listening while they’re cooking, folding laundry, walking the dog, or driving. And your interview? It’s just the soundtrack to their real focus.

Think about it.

How many times have you listened to an interview and thought, “That was great!” only to never download the freebies, go to their website, or book a call?

Exactly.

That’s what most listeners are doing.

But here’s the thing—you don’t have to be just background noise.

You can become the interview that makes people put down the wooden spoon or pull over to pay attention.

Turning Guesting into GOLD

The problem with most podcast interviews? They are reactive.

Sure you go in with some talking points, but most business owners don’t know how to guide the conversation when they are in the passenger seat.

But just showing up, chatting, and hoping something happens doesn’t get you consistent results.

To move your interviews from passive to powerful, you need a system that works before, during, and after the interview.

You need to stop relying on luck or for the host to set you up with the perfect question, and start producing interviews that are intentionally designed for results.

That’s exactly what I’ll teach you in this workshop.

INTRODUCING: THE PODCAST GUESTION GOLDMINE WORKSHOP

I’ve taught this exact podcast guesting framework to hundreds of entrepreneurs, and now, I’m bringing you the 2025 version of the Podcast Guesting Goldmine, which I'll be teaching LIVE for you on April 29th.

This is what’s working now—updated with the latest strategies to help you stand out in a crowded podcast space and turn your guest appearances into leads, clients, and visibility.

This class will sell for $249 once it's recorded and added to our site, so grab your seat at this special pre-sale rate. 

You'll learn the exact PRE, DURING & POST interview strategies me and my clients have been using for years to turn podcast interviews into momentum that lasts. .

Let me give you a taste: 

There are three hats you must wear simultaneously during every podcast interview to make it magnetic—and once you understand how to put them on, your podcast appearances will never be the same.  The way you speak must be:

• CREDIBLE: position yourself as the expert throughout the interview without coming across like an egotistical douche or a webinar spiel.  
• CONFIDENT: when you sound like the expert you are, others start to see you that way too
• COMPELLING: you need more than just tactics and takeaways. Your message needs to move people.

In this workshop, I’ll teach you EXACTLY how to do all of this.

PLUS, I’ll give you 3 bonuses:

Bonus #1: Book Your First (or Next) Podcast Interview in 30 Days

Want to get booked on podcasts fast? PR expert Emily Reagan is sharing her process to help you secure your first (or next) podcast interview in just 30 days.

Bonus #2: The Interview Amplifier 

Use this checklist to make sure every podcast appearance works for your business—before, during, and after the interview. It’s a step-by-step guide to amplifying the value you’re already creating with each interview.

Bonus #3: Instant Access to my 2022 Workshop on Podcasting 

If you're chomping to get started now, I'll give you access to Podcast Guesting Powerhouse, my 2022 masterclass where I taught these strategies (and of course you can still join live in April for the updates / and Q&A).

The Podcast Guesting Goldmine will give you the exact framework I use to turn podcast interviews into real, tangible business opportunities—no more hoping, no more guessing.

If you have any questions, just send us a message on Instagram here.